{
  "count": 32,
  "theses": [
    {
      "id": "T0",
      "claim": "GTM combines convention-bound accounting, conditional summaries, causal policy questions and unvalidated mechanisms. Their different evidence requirements govern which decisions the model can support.",
      "type": "meta",
      "load_bearing": true,
      "revision": "3.3",
      "contested": false,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t0",
      "url": "https://shalvisingh.com/gtm/theses/t0"
    },
    {
      "id": "T1",
      "claim": "Retention and acquisition alter different stock flows; their relative investment value depends on horizon, feasible response, costs and quality. Long-run denominator sensitivity does not prove universal retention dominance.",
      "from_equation": "conservation_law",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t1",
      "url": "https://shalvisingh.com/gtm/theses/t1",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T2",
      "claim": "The funnel product gives unit elasticity to every stage rate. Prioritize feasible incremental contribution under downstream and capacity effects; the lowest observed conversion rate is not automatically the highest-return intervention.",
      "from_equation": "funnel_operator",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t2",
      "url": "https://shalvisingh.com/gtm/theses/t2",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T3",
      "claim": "Cash payback and discounted contribution are complementary. Runway, financing, renewal, obligations and downside determine which constraints bind; no universal capital-regime payback threshold is fitted.",
      "from_equation": "psi_objective",
      "v2_status": "Historical v2 construction superseded by the current v3.3 claim and equation; prior wording remains available in Git.",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t3",
      "url": "https://shalvisingh.com/gtm/theses/t3",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T4",
      "claim": "Channels can saturate and response can drift, but convex CAC and a time-shifting portfolio are hypotheses rather than universal laws. Choose supported marginal contribution policies under capacity and spillovers.",
      "from_equation": "saturation",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t4",
      "url": "https://shalvisingh.com/gtm/theses/t4",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T5",
      "claim": "Motion is constrained by contribution, service cost, cash, capacity, product and buyer requirements. ACV bands are segment heuristics; hybrid policies remain admissible.",
      "from_equation": "motion_threshold",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t5",
      "url": "https://shalvisingh.com/gtm/theses/t5",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T6",
      "claim": "Delayed response and endogenous exposure make attribution different from incrementality. Last-touch and self-reports alone cannot identify a causal lag kernel or justify spend allocation.",
      "from_equation": "attribution_convolution",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t6",
      "url": "https://shalvisingh.com/gtm/theses/t6",
      "type": "general",
      "load_bearing": false
    },
    {
      "id": "T7",
      "claim": "Fit and switching costs may modify GTM response. Universal multiplication, a sharp switching threshold and additive moat revenue are competing unvalidated models, requiring independent pre-outcome measures and scoped tests.",
      "from_equation": "pmf_piecewise",
      "load_bearing": true,
      "contested": true,
      "v2_status": "Historical v2 construction superseded by the current v3.3 claim and equation; prior wording remains available in Git.",
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t7",
      "url": "https://shalvisingh.com/gtm/theses/t7",
      "type": "general"
    },
    {
      "id": "T8",
      "claim": "Agents can execute authorized research, routing and drafting policies under human-owned strategy and explicit economic/authority constraints. Conversion, cycle-time and contribution improvements require task-specific evidence.",
      "type": "architecture",
      "evidence": "LangChain GTM agent",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t8",
      "url": "https://shalvisingh.com/gtm/theses/t8",
      "load_bearing": false
    },
    {
      "id": "T9",
      "claim": "Human review can supply criterion-specific observations; valid labels, implemented updates and improved held-out outcomes must be established separately. Approval alone is neither ground truth nor a learning algorithm.",
      "type": "architecture",
      "evidence": "LangChain memory loop",
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t9",
      "url": "https://shalvisingh.com/gtm/theses/t9",
      "load_bearing": false
    },
    {
      "id": "T10",
      "claim": "Shared architecture patterns motivate governed workflows but do not validate a causal model or demonstrate business advantage. Qualification depends on authority, data, outcome quality, full cost and capacity.",
      "type": "architecture",
      "evidence": "Apollo, Poexis, Wyzard convergence",
      "load_bearing": true,
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t10",
      "url": "https://shalvisingh.com/gtm/theses/t10"
    },
    {
      "id": "T11",
      "claim": "Agent cost and reliability depend on task, model/tools, policy and environment. Failures can propagate, so compare independent acceptance, repairs, human paths and all eligible costs; human inclusion is not universally sufficient or necessary for every action.",
      "from": "agent_properties",
      "load_bearing": true,
      "revision": "3.3",
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t11",
      "url": "https://shalvisingh.com/gtm/theses/t11",
      "type": "general"
    },
    {
      "id": "T12",
      "claim": "Buyer state can select accounts into seller contact and condition conversion. In-market share and pre-contact winner-shortlist prevalence are descriptive quantities, not a 95% causal value split or a geometric seller-scaling law.",
      "from_equation": "buyer_state_coupling",
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t12",
      "url": "https://shalvisingh.com/gtm/theses/t12",
      "type": "general"
    },
    {
      "id": "T13",
      "claim": "A linear brand-memory stock has an equivalent exponential distributed-lag representation. Local awareness, shortlist and contribution effects require independent observations and identified variation; SaaS decay is unmeasured here.",
      "from_equation": "brand_stock",
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t13",
      "url": "https://shalvisingh.com/gtm/theses/t13",
      "type": "general"
    },
    {
      "id": "T14",
      "claim": "PLG generations, cumulative referrals, active stock and paid customers are distinct. Constant-rate boundaries differ; no reviewed evidence proves B2B k<1 always or perpetual sustainable growth.",
      "from_equation": "plg_loop",
      "load_bearing": false,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t14",
      "url": "https://shalvisingh.com/gtm/theses/t14",
      "type": "general"
    },
    {
      "id": "T15",
      "claim": "Agentic commercial value must be established for a complete policy through contribution, quality and full costs. Causal human-seller routing and customer-service evidence exist; neither establishes universal hybrid superiority or autonomous SDR net CAC savings.",
      "from_equation": null,
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t15",
      "url": "https://shalvisingh.com/gtm/theses/t15",
      "type": "general"
    },
    {
      "id": "T16",
      "claim": "Allocate agents across discovery, evaluation, approval, implementation and renewal according to measured incremental value and authority. There is no identified 95% versus 5% value-creation split that predetermines seller-agent leverage.",
      "from_equation": "buyer_state_coupling",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t16",
      "url": "https://shalvisingh.com/gtm/theses/t16",
      "type": "general"
    },
    {
      "id": "T17",
      "claim": "Broad coverage is useful only with honest evidence states, units and scope. Measurable, measured, causally identified and deployment-qualified are different; an epistemic tag alone does not authorize a decision.",
      "load_bearing": true,
      "contested": false,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t17",
      "url": "https://shalvisingh.com/gtm/theses/t17",
      "type": "general"
    },
    {
      "id": "T18",
      "claim": "Queues, available service minutes, expertise, rework and feedback can constrain realized outcomes. A dimensionless alignment score cannot be inserted into a growth min-law or establish that organization always dominates lead quality.",
      "from_layer": "org_cognition",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t18",
      "url": "https://shalvisingh.com/gtm/theses/t18",
      "type": "general"
    },
    {
      "id": "T19",
      "claim": "Imitation and rival/platform responses can change a tactic’s effect, alongside demand and delivery changes. An observed decay or changepoint does not identify reflexivity as its cause.",
      "from_layer": "competitive_ecology",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t19",
      "url": "https://shalvisingh.com/gtm/theses/t19",
      "type": "general"
    },
    {
      "id": "T20",
      "claim": "Measurement and incentives can alter behavior. Freeze definitions, preserve lineage and audit policy-induced selection before attributing metric movement to productivity.",
      "from_layer": "substrate_epistemics",
      "load_bearing": true,
      "contested": false,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t20",
      "url": "https://shalvisingh.com/gtm/theses/t20",
      "type": "general"
    },
    {
      "id": "T21",
      "claim": "Fit decomposition is useful when component observations are independently validated for the intended target. Retention reflects fit, contract terms, selection and switching; it is not a uniquely clean fit measure.",
      "from_layer": "phi_decomposition",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t21",
      "url": "https://shalvisingh.com/gtm/theses/t21",
      "type": "general"
    },
    {
      "id": "T22",
      "claim": "Distinguish parameter drift, regime change and topology change, with support checks and competing explanations. AI-search effects vary by destination, interface and outcome; no universal direction follows.",
      "from_layer": "regime_dynamics",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t22",
      "url": "https://shalvisingh.com/gtm/theses/t22",
      "type": "general"
    },
    {
      "id": "T23",
      "claim": "Category agent adoption can create congestion, improve relevance, expand demand or change platform power. Net externalities and first-mover decay are empirical questions requiring interference-aware measurement.",
      "from_layer": "agent_environmental_effects",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t23",
      "url": "https://shalvisingh.com/gtm/theses/t23",
      "type": "general"
    },
    {
      "id": "T24",
      "claim": "Concentration changes risk and allocation. Report cohort/subgroup distributions and tail costs as well as means; an average is a valid summary but may be insufficient for a decision.",
      "from_layer": "power_law",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t24",
      "url": "https://shalvisingh.com/gtm/theses/t24",
      "type": "general"
    },
    {
      "id": "T25",
      "claim": "Declare objective outcomes, units, horizon and preferences; apply simultaneous cash, capacity, quality and authority constraints. A macro scalar does not identify the correct weights.",
      "from_layer": "objective_function",
      "load_bearing": true,
      "contested": false,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t25",
      "url": "https://shalvisingh.com/gtm/theses/t25",
      "type": "general"
    },
    {
      "id": "T26",
      "claim": "Category formation changes information, alternatives and adoption. Treat narrative/clarity proxies as hypotheses and test real consideration and contribution; existing accounting still applies.",
      "from_layer": "category_formation",
      "load_bearing": false,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t26",
      "url": "https://shalvisingh.com/gtm/theses/t26",
      "type": "general"
    },
    {
      "id": "T27",
      "claim": "The recurring-value walk is one convention-bound ledger among business-kind-specific stocks, revenue, contribution and cash. Hybrid kinds and simultaneous constraints require explicit timing and denominators.",
      "from_layer": "business_model_generalization",
      "load_bearing": true,
      "contested": true,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t27",
      "url": "https://shalvisingh.com/gtm/theses/t27",
      "type": "general"
    },
    {
      "id": "T28",
      "claim": "Execution evidence should inform strategy proposals through an explicit ratification process. Authority boundaries are normative policies; agents must obey the actual authorized scope and versioned action permissions.",
      "from_layer": "cross_tier_coupling",
      "load_bearing": true,
      "contested": false,
      "revision": "3.3",
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "slug": "/gtm/theses/t28",
      "url": "https://shalvisingh.com/gtm/theses/t28",
      "type": "general"
    },
    {
      "id": "T8.1",
      "claim": "Autonomy fraction and governance score are insufficient operating controls. Qualify a task/state policy with execute, review, repair, defer and stop actions, enforced authority and measured capacity.",
      "type": "architecture",
      "from_equation": "reviewer_fatigue_catchrate",
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t8.1",
      "url": "https://shalvisingh.com/gtm/theses/t8.1"
    },
    {
      "id": "T29",
      "claim": "Governance effectiveness must be measured through detection, enforcement, correction, evidence and recovery. An illustrative fatigue parabola does not prove a universal governance threshold or optimal autonomy reversal.",
      "type": "architecture",
      "from_equation": "agentic_effective_cost",
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t29",
      "url": "https://shalvisingh.com/gtm/theses/t29"
    },
    {
      "id": "T30",
      "claim": "Category-level agent externalities cannot be inferred from firm governance or falling reply rates alone. Measure joint-policy exposure, relevance, demand, rivals and platform response; the sign remains open.",
      "type": "architecture",
      "from_equation": "category_noise_floor",
      "load_bearing": true,
      "contested": true,
      "evidence_caveat": "See the scoped evidence_register and qualification_protocol. Structural plausibility, descriptive surveys and laboratory benchmarks do not alone identify a local commercial policy effect.",
      "revision": "3.3",
      "slug": "/gtm/theses/t30",
      "url": "https://shalvisingh.com/gtm/theses/t30"
    }
  ]
}